Pakistan cricket is once again in trouble and this time it seems impossible to find sponsors for the team as soon as the Champions Trophy is out of the Champions Trophy. Hardcore rival India had trapped Pakistan by 6 wickets in Dubai on Sunday, then New Zealand defeated Bangladesh himself and qualified for the semi-finals itself, India also reached the top-4. With this, Pakistan and Bangladesh got out of Group A.
A day before losing to India, the Pakistan Cricket Board officials were full of confidence after seeing the brilliant crowd of people at the Gaddafi Stadium for Australia-England match. A board official said that it was an encouraging experience to see people’s response and enjoying the match beyond Pakistan.
After the 1996 World Cup, Pakistan was hosting an ICC tournament for the first time. The fans hoped that the home team would perform well in this competition of eight teams. Now a problem before the PCB is whether the crowd of spectators reaches the stadium in the remaining match in Pakistan.
A reliable source in the commercial unit of Pakistan Cricket Board said that even if Pakistan does not play in the semi -finals, the PCB will not get any major shock financially because only gate slip and other sources of ground income will be affected, but threatened The team’s brand value is going to affect.
Pakistan Cricket Board official said that, we are guaranteed to get our share in ICC revenue including host fee ticket sales, but there are other issues such as people’s interest in this big tournament and showing half -filled stadiums by the broadcaster etc. . And the biggest concern is that despite the craze for cricket here, it will not be easy to sell Pakistan cricket as a brand in future.